Skills
UX Designer and Brand Strategist with experience spanning hospitality, retail visualisation, AI-assisted workflows, and digital product thinking. Skilled in translating complex ideas into intuitive user experiences through research, prototyping, systems thinking, and emerging AI-driven design methods.
This section covers the foundations of designing useful digital experiences, from understanding users and mapping journeys to shaping interfaces that are clear, accessible and easy to use.
These are the tools and platforms I use to explore ideas, collaborate with teams, prototype quickly and support smoother design-to-development handoff.
This section speaks to how I use AI as part of the design process: to accelerate exploration, support rapid prototyping and think critically about human-AI interactions.
These skills connect design decisions back to brand, business goals and customer experience, helping create work that is not only usable but also commercially and strategically aligned.
Send me a message or connect on LinkedIn, and let’s discuss how I can help you.